The problem
Cross-border transfers are usually explained in bank language. The first page has to say who it is for and how a transfer works.
Live · Zunofy
Zunofy
A starter site for sending money across borders, written for people who send money home.
What we did
A short site: who it is for, three steps, the main features, and a way to sign up.
What happened
The site is live. It does not promise a fee or a speed on this case study. Those sit on zunofy.com.