An ad wearing a creator
The script sounds like a company video.
What we do about it
We tell them the product facts and let them make it in the style of their own videos. The claim is still approved.
Influencer marketing
It has to look like TikTok.
Short videos from people with a following, made for TikTok, with a page that can keep up.
Request this workIs this you?
The problem
These are common reasons a business looks at this work.
A view with nowhere to go
The video spreads, and the link is the homepage.
What we do about it
A fast page, and a unique code or address, before the post goes up.
No right to boost that post
The unpaid post worked, and you cannot put money behind that exact post.
What we do about it
The right to reuse it, and to run it as an ad, is in the contract before filming.
The wrong trend
You paid to be in a sound that has nothing to do with the product.
What we do about it
The product has to be the point. A trend is used only when it carries what you sell.
Fake likes and views
The view count is large, and the audience is not real.
What we do about it
Audience and response checks before we contact them, not after the invoice.
The work
What this can cover
TikTok rewards speed and a specific point. Real does not mean vague. It means a video that belongs on that creator’s account, with a next step you can measure.
The kind of work this usually covers.
The result we want
Being seen, clicks, leads, or sales — one main result, written down before anyone is hired.
Who should see it
Who must see what you sell, on which app, and what the post should make them do.
A look at rivals
Who already talks to that buyer, and which creator styles are already tired.
The page check
The page the post will use. If that click cannot become a lead or a sale, this round waits.
Choosing creators
A shortlist with a reason for each name, not a dump of follower counts.
Audience and fake-follower check
Country, and whether the likes look bought. A large fake audience is a no.
Tone check
Whether a paid message can sit in their usual posts without looking pasted on.
The posting plan
Who posts what, when, and which link or code belongs to them.
What they may say
What they may say, what they must not, and a clear note that it is a paid post. You approve it.
Contracts
The fee, what they deliver, the dates, the right to reuse the post, and permission to run it as an ad if we might.
Tracking setup
A unique link or code per creator, into a page we control.
Dates
A window, not a hope that they post sometime this month.
Launch
Posts go live when the page and the code are actually ready.
Changes while it runs
While it is live, attention and any extra spend move to the creators who are producing the action.
Reports
How many people saw it, as background. Clicks, leads, and sales by creator. A note on who is worth hiring again.
What to do next
What to repeat, what to drop, and whether the content can be reused as an ad.
Approach
How we work with you
Find the buyer, check creators against that buyer, agree the terms, approve the content, launch with tracking, and shift toward whoever produces the result.
Timing and the final list of what is included go in the proposal, before any work starts.
Tell us the jobExamples
In practice
Size is a tool. These are the bands we actually mean. We still hire for the audience, not the label.
Nano, about 1,000–10,000
A specific audience. Useful when trust and a tight topic matter more than how many people see it.
Micro, about 10,000–100,000
Enough reach to move a result, and still close enough that a recommendation can be believed.
Mid-tier, about 100,000–500,000
A launch-sized audience that is not yet a giant name.
Macro, about 500,000–1 million
A wide audience, if the page, the stock, and the tracking can handle it.
Mega, about 1–10 million
A big public push. Only when what you sell still makes sense to a wide audience.
Celebrity, about 10 million and up
Rare, expensive, and the wrong default. Used when the job is to be widely known, and the rest is ready.
Examples
In practice
We pick a format that can carry what you sell. A challenge with no product in it is a stunt.
Short videos
The main format. Short, in the style of TikTok, with the product visible before the viewer leaves.
A series
More than one part, for a how-to or a story a single clip cannot hold. Only if they will actually post the rest.
Photo sets
Still frames for steps, details, or a look. People stay longer when the product is visual.
Live video
A real demonstration and questions. Not a logo in the corner of an unrelated stream.
Live shopping
Only when checkout and stock can take a spike, and someone can answer in the moment.
Branded effects
A filter people can use. Worth it when joining in is the point, not as a default extra.
Hashtag challenges
A format people will actually repeat. If they will not, it is a paid post with a tag.
Reply videos
Other people reacting to the original, using part of the clip. Useful when the product invites a response.
Boosting a post
Spark ads means paying to show a creator’s own post to more people. We do it when that post already earned clicks. Not as a way to save a dull one.
A good fit
Who it is for
The same kind of work can help a shop, a clinic, a factory, a school, or an office. Fit depends on the business.
Where it shows up
Fashion and beautyFood and drinkHealth and wellnessFitnessSoftware and appsShopsHotels and restaurantsSchools and trainingBanks and financeLocal services
Business types
New companiesSmall businessSells to businessesSells to the publicSells from its own siteLarge companies
The team
Who does it
These are the roles on the project. One person may cover more than one.
Your main contactProject managerPlannerCreator finderCreator contactContent checkerResults checker
Why us
Why this
In the style of the app
A company film dropped onto TikTok is how budgets die.
A page that keeps up
The page is built for a fast click.
Boost winners only
Extra spend is a reward for a post that worked, not a rescue.
Tracked per creator
Views are background. The code and the link decide.
Before you call
Questions
How do you choose TikTok creators?
From the buyer, not from a follower sort. We check that their recent videos already sit in the category, that the audience is in the right country, and that the likes are not bought.
What can they make?
Short videos, a series, photo sets, live video, live shopping when you can deliver the orders, filters, challenges, reply videos, and paid boosts of posts that earned it. We do not sell all of those on every round.
Can the plan change once it is live?
Yes. Creators, formats, and spend can move toward what is producing clicks or sales. The claim, and the note that it is a paid post, do not get looser as it goes.
How do you keep it real?
They speak in their own way. We control the facts, the claims they must not make, and the approval. A word-for-word commercial is how the video gets skipped.
Can you work where the rules are strict?
Only when you can legally advertise, and every claim can be proved. If it cannot, we do not ask them to say it.
Do you handle paid promotion?
Yes. Spark ads, which means paying to show more people a creator post that already worked, with the rights agreed beforehand.
Can this connect to other apps?
Yes. The same product can run with Instagram, YouTube, or paid social ads. Each still gets its own tracking.
What do we see in the report?
How many people saw it, and how they responded, as background. Clicks, leads, and sales by creator. A note on who to book again.