A homepage that only introduces
It explains the company and never asks for anything. Ads send people there anyway.
Service
A site with one job.
How the website is arranged, so a stranger sees what you do and what to do next.
Request this workIs this you?
The problem
These are common reasons a business looks at this work.
Every page feels equal
Services, news, and what you sell all compete. Nothing is the main point.
Made for a big screen
The layout falls apart on a phone, which is where the visit happens.
Words added at the end
The layout is finished. The real message is pasted into a box that cannot hold it.
The work
What this can cover
A website should make one action feel obvious. We design the order of the page, the words, and the phone layout together.
The kind of work this usually covers.
Page order
A promise, then proof, then a next step. Sections that do not help are cut.
Real words in the layout
Real sentences, not fake filler text, so the layout fits the real length.
Phone layouts
The first screen is designed for a phone, which is where most visits happen.
Pages for a specific ad
A landing page can differ from the homepage when the ad is specific.
Approach
How we work with you
Name the action. Write the first screen. Then design only the sections that earn their place.
Timing and the final list of what is included go in the proposal, before any work starts.
Tell us the jobExamples
In practice
Different pages have different jobs. We do not send every ad to one crowded homepage.
Homepages
The promise, the proof, and a way in. Not a museum of the company.
Service pages
One thing you sell on each page, clear enough to find and clear enough to act on.
Landing pages
Matched to an ad, someone people already watch, or an email.
Simple steps
The form or booking steps, designed as part of the page, not a surprise add-on.
A good fit
Who it is for
The same kind of work can help a shop, a clinic, a factory, a school, or an office. Fit depends on the business.
ShopsOnline softwareLocal servicesHotels and restaurantsTeams with a product
Why us
Why this
One job
If the page tries to speak to everyone, it helps no one.
Real words included
A layout without the real sentence is a guess.
Phone first
That is how most people visit.
Ready to build
Notes for the awkward moments, not only the top of the page.
Before you call
Questions
What is included in web design?
The page order, the words, and the phone layouts for the pages that sell. You also get notes a developer can build from. Putting the site online, and building a full app, are separate.
Do you redesign whole sites?
When the layout is the problem. Often the homepage and the pages that sell are enough. We will not redraw pages that are not in the way of the sale.
Can you design one landing page, without a new site?
Yes. That is the right size of job for an ad.
Will it match our current look?
Yes, unless those rules are why what you sell is hard to see. Then we say so.
Do you also build it?
We can. That is the web development work. If you already have a team, they get files they can build.